What Do They Really Think? When running a business, we often focus our attention and energy on the day-to-day activities. We concentrate on acquiring new customers, delivering our product or service on time, quality control, cash flow, irate customers, managing our...
Every business-to-business executive knows that in order to do well, their customers must do well too. Put differently, for your customers to be able to purchase from you, their business has to generate the revenue to be able to pay you. We encourage our clients to...
